By using analytics to continually improve sales force hiring processes, medical device companies can improve their attraction and retention of the best sales talent for meeting the challenges of today’s health care market.
By Tobi Laczkowski, ZS Associates
In today's complex and challenging health care market, medical device companies have huge opportunity to use analytics to reshape their sales force hiring processes and acquire the best sales talent. As purchasing power shifts away from clinical stakeholders toward economic decision makers and committees, and med device makers adjust their sales processes accordingly, salespeople need new success characteristics and competencies that may not all coincide with those of the past.
from MassDevice - FDA and Medical device business news and jobs for the medical device industry http://ift.tt/12gRHpg
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